Monitoring news and/or politics

It is in many organizations monitoring relevant media daily or weekly food. The method varies considerably: from the old-fashioned clippings newspaper to more modern variants. These are desperately needed, because since the advent of online and social media, the media landscape to be monitored has become a lot less clear.

We create a daily overview for various clients by monitoring the issues that are important for their product, organization or industry. We use our own online tool for this, the Issue Monitor. With this instrument, all the desired information is within reach: from newspapers and weeklies to trade media, from RTV to parliamentary documents, from weblogs to social media. News and developments can be explained by our advisors if desired.

• Monitoring news and politics: what is being said about an issue and the organization?
• Summary and interpretation of the most important developments.
• Mapping the sentiment surrounding the reporting