Michelle Derks
Issue Intelligence // Issue management
The way we work together at Issuemakers – with an eye for social relevance and respect for different insights – appeals to me enormously. My interest in the interaction between politics, media and society has laid a solid foundation in my studies and is still an important driving force in my work. As a senior advisor at Issuemakers, I am responsible for PR/press approach, issue intelligence (bringing the outside world into organisations) and stakeholder management. I enjoy working closely with various colleagues, clients and stakeholders, where everyone's expertise is used to its full potential and we complement each other.
I am proud of the projects in which I guide organizations in putting social issues on the agenda and using opportunities that increase their impact. In recent years I have worked for various organizations, each time with new challenges, such as stimulating digital creativity for young talent (Nxt Museum x Samsung), visualizing stakeholder dynamics (Municipality of Eindhoven, Aldi), PR for fair food (Tony Chocolonely, Lidl), PR for innovative development aid (Triggerise) and setting up various monitoring strategies.
Professional specialisms
PR, Stakeholder management, Press approach, Strategic communication, Media analysis, Spokesperson
Sectors and issues
Retail, Technology and Media, Infrastructure and Mobility, Energy
Study
Master International Relations, University of Amsterdam
Bachelor of Communication Science, University of Amsterdam
Minor Intelligence Studies, University of Amsterdam